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Classy letter on closing down a business or a company

After careful consideration, we have decided to shutdown the BlogRush
service.  If you have the widget code on your blog you will need to
remove it.

When BlogRush launched in late-2007 it spread like wildfire all over
the Web.  Thousands of bloggers were talking about it and the service
exploded to become one of the fastest growing free services in the history
of the Web.  During the first year of the service it successfully
served 3.4 Billion blog post headlines and the BlogRush widget could be
found on blogs all over the world; even up until the moment we closed down
the service.

BlogRush didn't grow without its fair share of problems -- from
security issues to abusive users trying to 'game' the system to much lower
click-rates than expected.  We also had some problems with trying to
fairly control the quality of the network, and in the process made many
mistakes in deciding what blogs should stay or go.  All of these issues,
ultimately, limited the service's full potential.

Our team worked very hard to try and build a service that would truly
help bloggers of all sizes get free traffic to their blogs.  This was
our primary focus.  Not once did we ever try to monetize the service with
ads or anything else.  BlogRush never made a single penny in revenue.
  We wanted to be able to help our users FIRST and then worry about
monetizing the service later.  Unfortunately, the service didn't work out
like we had hoped.  (It happens.)

I want to say "Thank You" to all of the great bloggers that at least
gave BlogRush a test to see if it would work for them.  We sincerely
appreciate you giving the service a try.

We have received several offers & inquiries about acquiring BlogRush,
but we are choosing not to go that route.  While many might think this
is crazy, we truly feel it's the 'right' thing to do for our users.
  Believe it or not, it's not always about the money.  In fact, BlogRush
will have lost a small fortune when it's all said and done, and it was by
choice.  There were many things we could have done to monetize the
service but we wanted to make sure it was going to benefit our users first.

Last but not least I want to say that I hope the failure of this
service doesn't in any way discourage other entrepreneurs from coming up with
crazy ideas at 4AM (like I did with this one) and from "going for it"
to just try and see if something will work.  Without trying there can
be no success.  And as we all know, ideas are worthless without action.
  The Web wouldn't be what it is today without entrepreneurs trying all
sorts of crazy ideas.

On behalf of the entire BlogRush team, we wish the best of luck to
everyone with their own blogs, ideas, and crazy ventures.

Sincerely,

John Reese

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