Neuro Linguistic Programming and Search Engine Optimization
NLP is a complex area of research, requiring a solid understanding of grammars (not just grammar), and a good grounding in computational linguists (in order to apply the techniques to machine, which is not always easy). For the purpose of SEO learning all about this would be overkill, and a waste of time, although very interesting! I recommend understanding the basic way that the technology functions and having a good idea of how to write clearly, using the correct vocabulary, in a focused context is enough. -- Marie Jenkins